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Media24 shutdowns — digital to retain 66 journos, but 334 jobs still on the line

Media24 shutdowns — digital to retain 66 journos, but 334 jobs still on the line
At the end of June, when news of the pending closures broke, titles in the northern region had been on life support for a while.

Media giant Media24 has announced that it will retain all 66 journalists from the four print newspapers it has earmarked for closure, and will continue consulting with the remaining affected staff members.

The 66 newspaper journalists include editorial members who work with pure journalistic content – whether they create it (in words or with photos or multimedia), or process and package it. They will be incorporated into Netwerk24, News24 and at the Daily Sun website respectively. Based on previous numbers supplied by Media24, that still leaves 334 jobs in the balance.

Read more: Doors to close on Media24 print titles — 800 jobs affected

Ishmet Davidson, chief executive officer of Media24, says the company has strived to keep job losses to a minimum and hailed the development as “an important breakthrough in our consultations with staff around the proposed closures of the print editions of Beeld, City Press, Daily Sun and Rapport”.

Davidson says the decision, approved by the Media24 board, follows robust discussions and debates with editors that went “beyond the transition from ink on paper to digital in line with irreversible consumer trends and preferences”.

Media24’s submission to the Competition Commission ahead of the media inquiry earlier this year, notes that as the revenue from printed media has declined over the past five years, the business has had to reduce operational costs (including staff reductions and consolidating backend operations) to protect financial sustainability.

The submission also points out that the increased market demand for digital media has resulted in an exponential increase in technology/digital-related costs.

These range from licensing and engineering costs for related and broad-based software; developing platforms and tools; implementing digital subscriber management platforms and tools (including for payments, content predictability models, digital advertising technology and business intelligence); redesigning newsrooms and upskilling staff; and equipment for producing multimedia content.

“On the digital-only brands in the Media24 News division, technology costs alone more than doubled between 2018 and the financial year to 30 March 2023. This increase is considerably higher than the decrease in technology costs for the printed publications in this division. These costs alone are not nearly recouped by the revenue levels generated through subscriptions and advertising,” the submission states.

At the end of June, when news of the pending closures broke, Davidson said titles in the northern region had been on life support for a while.

“Combined losses are projected to mount to R200-million over the next three years. After years of cutbacks, we’ve reached the end of cost reductions,” he said.

Labour group Solidarity said it was “delighted to learn that its sustained pressure, together with pressure from the wider media landscape and the public”, has led to the retention of 66 editorial positions at Media24, although talks on the layoffs of other staff continue.

“It is further encouraging to learn from Media24 itself that it still plans to allow both Beeld and Volksblad to continue to exist digitally. Several of our members are still, despite the latest events, affected by the planned layoffs. Solidarity will also demand transparency and fairness for these employees,” says Johan Roos, organiser of Solidarity’s communication and marketing network.

Beeld not up for grabs


Media24 management has also confirmed that Beeld is no longer for sale. 

“Although we anticipate that the PDF versions of Beeld and Volksblad will no longer be available, the teams are working on plans to provide a digital presence for these historical and beloved brands on Netwerk24.”

This could well be a response to an impassioned publicised plea from former Beeld, Volksblad, Die Burger and Rapport editors spanning 1997 to 2022. 

“The downsizing of a proper news offering in Afrikaans, thus the dilution of first-hand reporting, will have a domino effect on the entire language community,” they wrote, encouraging Media24 to “consider proposals from outside the company that could prolong the life of the printed versions, even if temporarily”.

Caxton and Capital Newspapers had put in an offer for the four affected titles, On the Dot distribution and the community newspapers. This was summarily rejected by Media24, citing competition issues.

The company has also kept fairly mum on the fact that Drum and True Love magazines also face the chopping block, and declined to comment beyond the information released this week regarding the 66 jobs saved.

While the outrage about the closure of Afrikaans publications has been very loud, little mention has been made of the pending closure of the iconic Drum and True Love titles. Drum was the first magazine to cater for the black market at a time when apartheid was at its height. The magazine launched in 1951 and was eventually banned from 1965 to 1968 for covering and highlighting the realities of life as a black person in apartheid South Africa. 

Read more: Media24 open to offers for Beeld, shuts door on Capital Newspapers/Caxton buying distribution operation

On the Dot, Soccer Laduma and the community newspapers will be sold to Novus Holdings pending approval from the Competition Commission.

Davidson says no restructuring or title closures will commence before Competition Commission approval. Although Media24 has not yet filed its application, it anticipates a decision from the Commission in three months or by the end of October. DM