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"contents": "\r\n<p><span style=\"font-size: 12pt; font-family: georgia, palatino;\"><span style=\"color: #383838;\"><span><span>In the wake of the spectacular footage of champion surfer </span></span></span><span style=\"color: #000080;\"><span style=\"text-decoration: underline;\"><a href=\"http://www.abc.net.au/news/2015-07-19/mick-fanning-clashes-with-shark-in-south-africa-surfing-event/6632214\"><span style=\"color: #557585;\"><span><span>Mick Fanning’s recent shark encounter</span></span></span></a></span></span><span style=\"color: #383838;\"><span><span> in Jeffreys Bay, South Africa, and his good fortune in emerging without physical injury, sharks are back on the radar.</span></span></span></span></p>\r\n<p><span style=\"color: #383838; font-size: 12pt; font-family: georgia, palatino;\"><span><span>Many people are probably scratching their heads wondering how we can avoid such dangerous incidents. Some have suggested that “shark attack” is on the rise, and therefore that risk is increasing.</span></span></span></p>\r\n<p><span style=\"font-size: 12pt; font-family: georgia, palatino;\"><span style=\"color: #383838;\"><span><span>But the risk of dangerous interaction with a shark is incredibly low. In fact, a </span></span></span><span style=\"color: #000080;\"><span style=\"text-decoration: underline;\"><a href=\"http://www.washingtonpost.com/news/energy-environment/wp/2015/07/09/good-news-for-california-beachgoers-the-risk-of-a-shark-attack-has-been-declining-for-decades/\"><span style=\"color: #557585;\"><span><span>recent study</span></span></span></a></span></span><span style=\"color: #383838;\"><span><span> found that in California shark-related fatalities have decreased significantly since 1950.</span></span></span></span></p>\r\n<p><span style=\"font-size: 12pt; font-family: georgia, palatino;\"><span style=\"color: #383838;\"><span><span>Collecting statistics on shark incidents is more fraught than it might seem. The </span></span></span><span style=\"color: #000080;\"><span style=\"text-decoration: underline;\"><a href=\"http://www.sharkattackfile.net/\"><span style=\"color: #557585;\"><span><span>Global</span></span></span></a></span></span><span style=\"color: #383838;\"><span><span> and </span></span></span><span style=\"color: #000080;\"><span style=\"text-decoration: underline;\"><a href=\"https://taronga.org.au/conservation/conservation-science-research/australian-shark-attack-file\"><span style=\"color: #557585;\"><span><span>Australian</span></span></span></a></span></span><span style=\"color: #383838;\"><span><span> Shark Attack Files collect data on all reported interactions. But “risk” is fiendishly difficult to calculate because we don’t have good data on numbers of people using the ocean or types of activities people undertake.</span></span></span></span></p>\r\n<p><span style=\"font-size: 12pt; font-family: georgia, palatino;\"><span style=\"color: #383838;\"><span><span>Terminology adds to the confusion: “shark attack” is highly emotive and often </span></span></span><span style=\"color: #000080;\"><span style=\"text-decoration: underline;\"><a href=\"http://link.springer.com/article/10.1007/S13412-013-0107-2\"><span style=\"color: #557585;\"><span><span>misleading</span></span></span></a></span></span><span style=\"color: #383838;\"><span><span>. More precise terms like “sighting”, “encounter” and “bite” do more to describe an interaction, develop public understanding of shark behaviour, and reduce the chance of reaction motivated by </span></span></span><span style=\"color: #000080;\"><span style=\"text-decoration: underline;\"><a href=\"https://theconversation.com/sharks-arent-criminals-but-our-fear-makes-us-talk-as-if-they-are-36493\"><span style=\"color: #557585;\"><span><span>fear</span></span></span></a></span></span><span style=\"color: #383838;\"><span><span>.</span></span></span></span></p>\r\n<h2 class=\"western\"><span style=\"color: #383838; font-size: 12pt; font-family: georgia, palatino;\"><span><span><strong>Learning from ocean-users</strong></span></span></span></h2>\r\n<p><span style=\"font-size: 12pt; font-family: georgia, palatino;\"><span style=\"color: #383838;\"><span><span>Our research recently published in the journal </span></span></span><span style=\"color: #000080;\"><span style=\"text-decoration: underline;\"><a href=\"http://www.sciencedirect.com/science/article/pii/S0308597X15000962\"><span style=\"color: #557585;\"><span><span>Marine Policy</span></span></span></a></span></span><span style=\"color: #383838;\"><span><span> (and previously in </span></span></span><span style=\"color: #000080;\"><span style=\"text-decoration: underline;\"><a href=\"http://www.tandfonline.com/doi/full/10.1080/00049182.2014.899023#abstract\"><span style=\"color: #557585;\"><span><span>Australian Geographer</span></span></span></a></span></span><span style=\"color: #383838;\"><span><span>) focuses on the experiences and attitudes of the people most likely to encounter sharks; that is, ocean users.</span></span></span></span></p>\r\n<p><span style=\"color: #383838; font-size: 12pt; font-family: georgia, palatino;\"><span><span>We have talked with surfers, ocean swimmers, paddlers, divers, fishers, and others who use the ocean regularly for recreation, professional or volunteer purposes.</span></span></span></p>\r\n<p><span style=\"color: #383838; font-size: 12pt; font-family: georgia, palatino;\"><span><span>Two findings strike most:</span></span></span></p>\r\n<ol>\r\n<li>\r\n<p><span style=\"color: #383838; font-size: 12pt; font-family: georgia, palatino;\"><span><span>Almost 70% of the 557 people surveyed have encountered or sighted a shark while undertaking ocean-based activities. This could be a shark of any species, and includes those listed in Australia as potentially threatening to humans, namely great white, tiger and bull sharks. The lesson here is that most of the time people and sharks co-exist without ill effect.</span></span></span></p>\r\n</li>\r\n<li>\r\n<p><span style=\"color: #383838; font-size: 12pt; font-family: georgia, palatino;\"><span><span>The most strongly supported strategies for managing risks associated with shark encounter are those that involve people adapting their behaviour. In particular, improving public education, and encouraging ocean users to understand and accept risks associated with entering the ocean. In contrast, the most strongly opposed strategies are those that involve killing sharks.</span></span></span></p>\r\n</li>\r\n</ol>\r\n<p><span style=\"font-size: 12pt; font-family: georgia, palatino;\"><span style=\"color: #383838;\"><span><span>Efforts to manage shark-related hazards by killing sharks, through lethal strategies such as the </span></span></span><span style=\"color: #000080;\"><span style=\"text-decoration: underline;\"><a href=\"https://theconversation.com/western-australian-shark-cull-policy-dumped-experts-react-31621\"><span style=\"color: #557585;\"><span><span>baited drumlines rolled out in Western Australia last year</span></span></span></a></span></span><span style=\"color: #383838;\"><span><span> and the shark nets currently under review in New South Wales, have been met with loud protest. The time seems ripe to reassess how we understand and manage our relationships with sharks.</span></span></span></span></p>\r\n<p><span style=\"font-size: 12pt; font-family: georgia, palatino;\"><span style=\"color: #383838;\"><span><span>Although frightening, the footage of Fanning at Jeffreys Bay is a reminder that sharks are present in the oceans, and that the vast majority of interactions between people and sharks end without fatality or injury. </span></span></span><span style=\"color: #383838;\"><span><span><span style=\"text-decoration: underline;\"><strong>DM</strong></span></span></span></span></span></p>\r\n<p><span style=\"font-size: 12pt; font-family: georgia, palatino;\"><span style=\"color: #383838;\"><span><span>By </span></span></span><span style=\"color: #000080;\"><a href=\"https://theconversation.com/profiles/leah-gibbs-11619\"><span style=\"color: #557585;\"><span><span>Leah Gibbs</span></span></span></a></span><span style=\"color: #383838;\"><span><span> for The Conversation.</span></span></span></span></p>\r\n<p><span style=\"font-size: 12pt; font-family: georgia, palatino;\"><span style=\"color: #383838;\"><span><span><em>Photo: </em></span></span></span><span ><span><span><em> </em></span></span></span><span ><span><span><em>A handout picture made available by the World Surf League of Australia's Mick Fanning being attacked by a shark in the final round of the JBay Open surfing event as part of the World Surf League in Jeffreys Bay, South Africa, 19 July 2015. The final round was cancelled after Fanning was being attacked by a shark. EPA/WORLD SURF LEAGUE HANDOUT EDITORIAL USE ONLY/NO SALES</em></span></span></span></span></p>\r\n",
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