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"contents": "The 2024 Summer Olympics, kicking off in Paris on July 26, will be novel for more than just the first inclusion of breakdancing. The event will also be the first instalment of the quadrennial sportsfest since the International Olympic Committee (IOC) unveiled its <a href=\"https://olympics.com/ioc/olympic-ai-agenda\">Olympic AI Agenda</a>.\r\n\r\nYou might be wondering why the Olympics – founded in 1896 in imitation of the famous athletic contest of ancient Greece – needs an “AI agenda”. What can computers do to help the human body’s quest to reach higher, faster and stronger?\r\n\r\nThe answer, according to the IOC, is quite a lot.\r\n\r\nThe committee’s far-reaching agenda envisions a world in which AI systems aid athletes in reaching their peak performance, help to ensure fair play, optimise event operations, and transform the spectator experience. The goal, according to <a href=\"https://stillmed.olympics.com/media/Documents/International-Olympic-Committee/AI/Olympic-AI-Agenda-launch-President-speech.pdf\">IOC President Thomas Bach</a>, is “to set the course for the AI future of sport with responsible leadership by embracing the change while preserving the Olympic values”.\r\n<h4><strong>Spotting talent, training athletes, rehabilitating injuries</strong></h4>\r\nMost of what the IOC has in mind is quite specific to sport, but some of it is the kind of AI applications that could be used by organisations in many fields.\r\n\r\nChief among sport-focused uses of AI are those that focus on individual athletes. By evaluating huge data sets based on performance, physical traits, and skills, AI systems can make it easier to spot talent. These systems could operate on a large scale and might identify people who are currently being missed.\r\n\r\nhttps://youtu.be/SVsUUheR6hc\r\n\r\nAI could also play a role in helping talented individuals become world-class athletes. We are already seeing AI systems designed to support coaches by providing <a href=\"https://www.mdpi.com/1424-8220/18/2/623\">personalised</a> training plans.\r\n\r\nOptimising training and uncovering <a href=\"https://techcrunch.com/2016/02/10/ibm-watson-teams-with-toronto-raptors-on-data-driven-talent-analysis/\">hidden patterns</a> in the behaviour of individuals or groups of athletes is another promising application of AI models. Coaches can use these models to adapt training strategies continuously through feedback.\r\n\r\nAI training systems can be more <a href=\"https://www.rpgcoaching.com/coaching#AIcoaching\">affordable</a> and accessible than traditional coaching. There are also AI tools that can analyse video of movements <a href=\"https://www.youtube.com/watch?v=7bXnXG6JPQw&list=TLGGV1eXksjKkf4yNDA2MjAyNA\">such as a tennis swing</a> in real-time and provide feedback – and some need no more equipment than a smartphone.\r\n\r\nhttps://youtu.be/7bXnXG6JPQw\r\n\r\n<p><img loading=\"lazy\" class=\"size-full wp-image-2292288\" src=\"https://www.dailymaverick.co.za/wp-content/uploads/2024/07/GettyImages-2163459230-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1707\" /> Carlos Alcaraz of Team Spain serves during the Tennis training session ahead of the Paris 2024 Olympic Games at Roland Garros on July 24, 2024 in Paris, France. (Photo by Clive Brunskill/Getty Images)</p>\r\n\r\nOrganisations such as <a href=\"https://www.itnews.com.au/news/swimming-australia-laps-up-genai-for-non-techie-coaches-606969\">Swimming Australia</a> are already using AI tools to interpret athlete data using natural language.\r\n\r\nAI-powered tools are also changing injury prevention and <a href=\"https://www.researchgate.net/publication/372100822_Enhancing_Individual_Sports_Training_through_Artificial_Intelligence_A_Comprehensive_Review\">rehabilitation</a>. By analysing biomechanical data, training logs and medical records, AI can identify injury risk factors and provide personalised recommendations to avoid them.\r\n\r\nFor instance, AI models can analyse an athlete’s movement patterns to detect imbalances, suggesting targeted exercises and corrective techniques to reduce injury risk and enhance recovery. <a href=\"https://bmcmusculoskeletdisord.biomedcentral.com/articles/10.1186/s12891-022-05524-1\">Research</a> also shows AI technologies can identify knee injuries with accuracy comparable to physicians, potentially reducing the need for specialised medical practitioners.\r\n\r\n<p><img loading=\"lazy\" class=\"size-full wp-image-2291654\" src=\"https://www.dailymaverick.co.za/wp-content/uploads/2024/07/GettyImages-2163578676-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1634\" /> Swimmers train in the competition pool at Paris La Defense Arena ahead of the Paris 2024 Olympic Games on July 25, 2024 in Paris, France. (Photo by Al Bello/Getty Images)</p>\r\n<h4><strong>Refereeing and judging</strong></h4>\r\nThe IOC also believes another key use for AI is to help make sport more fair.\r\n\r\nTechnological aids for officials are not new. Think of cricket’s <a href=\"https://olympics.com/en/news/what-is-decision-review-system-drs-cricket\">decision review system</a>, the NRL’s <a href=\"https://www.nrl.com/news/2024/05/13/how-the-bunker-advisor-system-works/\">bunker</a>, and electronic line calling in <a href=\"https://www.tennis.com/news/articles/australian-open-to-use-live-electronic-line-calling-on-every-court\">tennis</a>. The FIFA World Cup’s “semi-automated” offside <a href=\"https://inside.fifa.com/technical/football-technology/football-technologies-and-innovations-at-the-fifa-world-cup-2022/semi-automated-offside-technology\">technology</a> uses AI.\r\n<div class=\"grid-ten large-grid-nine grid-last content-body content entry-content instapaper_body inline-promos\">\r\n\r\nAI judging is also coming to gymnastics. For casual viewers, it can be hard to understand why one gymnast gets a higher score than another. In a bid to make judging more transparent, a <a href=\"https://www.youtube.com/watch?v=CinAYBZYANg\">judging support system</a> was employed across all apparatus at the 2023 world championships. This AI-based tool strictly matches gymnast movements to the rulebook, and may make the sport <a href=\"https://www.victoris.be/ai-based-judging-in-gymnastics/\">more accessible for viewers</a>.\r\n\r\n<p><img loading=\"lazy\" class=\"size-full wp-image-2292112\" src=\"https://www.dailymaverick.co.za/wp-content/uploads/2024/07/GettyImages-2163653849-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1706\" /> Simone Biles of Team United States practices on the uneven bars during a Gymnastics training session in the Bercy Arena ahead of the Paris 2024 Olympic Games on July 25, 2024 in Paris, France. (Photo by Naomi Baker/Getty Images)</p>\r\n<h4><strong>Viewing experience</strong></h4>\r\nNew technologies and digital innovations also make the Olympic Games more accessible for fans.\r\n\r\n<a href=\"https://www.wimbledon.com/en_GB/news/articles/2024-06-17/wimbledon_and_ibm_launch_catch_me_up.html\">Recent research from IBM</a> showed 55% of global tennis fans surveyed believe AI will positively impact sports. This sentiment reflects a growing acceptance of AI’s role in enhancing the experience for fans.\r\n\r\nThe IOC wants to use AI to create “more personalised fan experiences”, but we don’t yet know exactly what those will be.\r\n<h4><strong>Improving efficiency</strong></h4>\r\nAway from the sport itself, AI will also be used in an effort to improve efficiency, reduce costs and enhance sustainability in the Olympics. This will be for things such as <a href=\"https://advance.qld.gov.au/whats-happening/stories-about-innovation/advance-queensland-recipient-develops-new-ai-powered-technology-improve-transport-tunnel-network\">optimising transportation</a>, workforce training, logistics and ticket sales.\r\n\r\nThe IOC plans to share the knowledge gained from this year’s games with other sports organisers to help them create more engaging and cost-effective events.\r\n\r\nAI technology will be used to safeguard athletes and officials from social media abuse. An expected half a billion social comments will be monitored during the 2024 Paris Olympics, with <a href=\"https://www.espn.com.au/olympics/story/_/id/40348837/ioc-use-ai-help-protect-paris-olympians-cyber-abuse\">abusive posts automatically erased</a> to protect athletes.\r\n<h4><strong>Change or be changed</strong></h4>\r\nIn sport as in the rest of society, it will be crucial to establish guidelines for safe and responsible implementation of AI. An important first step is to ensure <a href=\"https://www.ais.gov.au/media-centre/news/asc-workshop-on-responsible-ai-in-sport\">data fed to AI systems</a> is secure, accurate, fair and inclusive.\r\n\r\nIn 2014, the IOC launched a program of reform in a fast-moving world with the motto “change or be changed”. This imperative has taken on a new urgency with the rapid progress of AI technologies in recent years.\r\n\r\nAs we have seen, AI is making inroads at this year’s games, and we can expect to see even more of it at the Los Angeles games due in 2028 and the 2032 games booked for Brisbane. Are we ready to embrace it? <strong>DM <iframe style=\"border: none !important;\" src=\"https://counter.theconversation.com/content/233456/count.gif?distributor=republish-lightbox-advanced\" width=\"1\" height=\"1\"></iframe></strong>\r\n\r\n</div>\r\n<div class=\"grid-ten grid-prepend-two large-grid-nine grid-last content-topics topic-list\">\r\n\r\n<em><a href=\"https://theconversation.com/why-does-the-olympics-have-an-ai-agenda-and-what-does-it-mean-for-the-future-of-sport-233456\">This story was first published in The Conversation</a>. Tom Hartley is a Lecturer in Health and Physical Education at the University of Tasmania. Vaughan Cruickshank is a Senior Lecturer in Health and Physical Education at the University of Tasmania.</em>\r\n\r\n</div>",
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"description": "The 2024 Summer Olympics, kicking off in Paris on July 26, will be novel for more than just the first inclusion of breakdancing. The event will also be the first instalment of the quadrennial sportsfest since the International Olympic Committee (IOC) unveiled its <a href=\"https://olympics.com/ioc/olympic-ai-agenda\">Olympic AI Agenda</a>.\r\n\r\nYou might be wondering why the Olympics – founded in 1896 in imitation of the famous athletic contest of ancient Greece – needs an “AI agenda”. What can computers do to help the human body’s quest to reach higher, faster and stronger?\r\n\r\nThe answer, according to the IOC, is quite a lot.\r\n\r\nThe committee’s far-reaching agenda envisions a world in which AI systems aid athletes in reaching their peak performance, help to ensure fair play, optimise event operations, and transform the spectator experience. The goal, according to <a href=\"https://stillmed.olympics.com/media/Documents/International-Olympic-Committee/AI/Olympic-AI-Agenda-launch-President-speech.pdf\">IOC President Thomas Bach</a>, is “to set the course for the AI future of sport with responsible leadership by embracing the change while preserving the Olympic values”.\r\n<h4><strong>Spotting talent, training athletes, rehabilitating injuries</strong></h4>\r\nMost of what the IOC has in mind is quite specific to sport, but some of it is the kind of AI applications that could be used by organisations in many fields.\r\n\r\nChief among sport-focused uses of AI are those that focus on individual athletes. By evaluating huge data sets based on performance, physical traits, and skills, AI systems can make it easier to spot talent. These systems could operate on a large scale and might identify people who are currently being missed.\r\n\r\nhttps://youtu.be/SVsUUheR6hc\r\n\r\nAI could also play a role in helping talented individuals become world-class athletes. We are already seeing AI systems designed to support coaches by providing <a href=\"https://www.mdpi.com/1424-8220/18/2/623\">personalised</a> training plans.\r\n\r\nOptimising training and uncovering <a href=\"https://techcrunch.com/2016/02/10/ibm-watson-teams-with-toronto-raptors-on-data-driven-talent-analysis/\">hidden patterns</a> in the behaviour of individuals or groups of athletes is another promising application of AI models. Coaches can use these models to adapt training strategies continuously through feedback.\r\n\r\nAI training systems can be more <a href=\"https://www.rpgcoaching.com/coaching#AIcoaching\">affordable</a> and accessible than traditional coaching. There are also AI tools that can analyse video of movements <a href=\"https://www.youtube.com/watch?v=7bXnXG6JPQw&list=TLGGV1eXksjKkf4yNDA2MjAyNA\">such as a tennis swing</a> in real-time and provide feedback – and some need no more equipment than a smartphone.\r\n\r\nhttps://youtu.be/7bXnXG6JPQw\r\n\r\n[caption id=\"attachment_2292288\" align=\"alignnone\" width=\"2560\"]<img class=\"size-full wp-image-2292288\" src=\"https://www.dailymaverick.co.za/wp-content/uploads/2024/07/GettyImages-2163459230-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1707\" /> Carlos Alcaraz of Team Spain serves during the Tennis training session ahead of the Paris 2024 Olympic Games at Roland Garros on July 24, 2024 in Paris, France. (Photo by Clive Brunskill/Getty Images)[/caption]\r\n\r\nOrganisations such as <a href=\"https://www.itnews.com.au/news/swimming-australia-laps-up-genai-for-non-techie-coaches-606969\">Swimming Australia</a> are already using AI tools to interpret athlete data using natural language.\r\n\r\nAI-powered tools are also changing injury prevention and <a href=\"https://www.researchgate.net/publication/372100822_Enhancing_Individual_Sports_Training_through_Artificial_Intelligence_A_Comprehensive_Review\">rehabilitation</a>. By analysing biomechanical data, training logs and medical records, AI can identify injury risk factors and provide personalised recommendations to avoid them.\r\n\r\nFor instance, AI models can analyse an athlete’s movement patterns to detect imbalances, suggesting targeted exercises and corrective techniques to reduce injury risk and enhance recovery. <a href=\"https://bmcmusculoskeletdisord.biomedcentral.com/articles/10.1186/s12891-022-05524-1\">Research</a> also shows AI technologies can identify knee injuries with accuracy comparable to physicians, potentially reducing the need for specialised medical practitioners.\r\n\r\n[caption id=\"attachment_2291654\" align=\"alignnone\" width=\"2560\"]<img class=\"size-full wp-image-2291654\" src=\"https://www.dailymaverick.co.za/wp-content/uploads/2024/07/GettyImages-2163578676-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1634\" /> Swimmers train in the competition pool at Paris La Defense Arena ahead of the Paris 2024 Olympic Games on July 25, 2024 in Paris, France. (Photo by Al Bello/Getty Images)[/caption]\r\n<h4><strong>Refereeing and judging</strong></h4>\r\nThe IOC also believes another key use for AI is to help make sport more fair.\r\n\r\nTechnological aids for officials are not new. Think of cricket’s <a href=\"https://olympics.com/en/news/what-is-decision-review-system-drs-cricket\">decision review system</a>, the NRL’s <a href=\"https://www.nrl.com/news/2024/05/13/how-the-bunker-advisor-system-works/\">bunker</a>, and electronic line calling in <a href=\"https://www.tennis.com/news/articles/australian-open-to-use-live-electronic-line-calling-on-every-court\">tennis</a>. The FIFA World Cup’s “semi-automated” offside <a href=\"https://inside.fifa.com/technical/football-technology/football-technologies-and-innovations-at-the-fifa-world-cup-2022/semi-automated-offside-technology\">technology</a> uses AI.\r\n<div class=\"grid-ten large-grid-nine grid-last content-body content entry-content instapaper_body inline-promos\">\r\n\r\nAI judging is also coming to gymnastics. For casual viewers, it can be hard to understand why one gymnast gets a higher score than another. In a bid to make judging more transparent, a <a href=\"https://www.youtube.com/watch?v=CinAYBZYANg\">judging support system</a> was employed across all apparatus at the 2023 world championships. This AI-based tool strictly matches gymnast movements to the rulebook, and may make the sport <a href=\"https://www.victoris.be/ai-based-judging-in-gymnastics/\">more accessible for viewers</a>.\r\n\r\n[caption id=\"attachment_2292112\" align=\"alignnone\" width=\"2560\"]<img class=\"size-full wp-image-2292112\" src=\"https://www.dailymaverick.co.za/wp-content/uploads/2024/07/GettyImages-2163653849-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1706\" /> Simone Biles of Team United States practices on the uneven bars during a Gymnastics training session in the Bercy Arena ahead of the Paris 2024 Olympic Games on July 25, 2024 in Paris, France. (Photo by Naomi Baker/Getty Images)[/caption]\r\n<h4><strong>Viewing experience</strong></h4>\r\nNew technologies and digital innovations also make the Olympic Games more accessible for fans.\r\n\r\n<a href=\"https://www.wimbledon.com/en_GB/news/articles/2024-06-17/wimbledon_and_ibm_launch_catch_me_up.html\">Recent research from IBM</a> showed 55% of global tennis fans surveyed believe AI will positively impact sports. This sentiment reflects a growing acceptance of AI’s role in enhancing the experience for fans.\r\n\r\nThe IOC wants to use AI to create “more personalised fan experiences”, but we don’t yet know exactly what those will be.\r\n<h4><strong>Improving efficiency</strong></h4>\r\nAway from the sport itself, AI will also be used in an effort to improve efficiency, reduce costs and enhance sustainability in the Olympics. This will be for things such as <a href=\"https://advance.qld.gov.au/whats-happening/stories-about-innovation/advance-queensland-recipient-develops-new-ai-powered-technology-improve-transport-tunnel-network\">optimising transportation</a>, workforce training, logistics and ticket sales.\r\n\r\nThe IOC plans to share the knowledge gained from this year’s games with other sports organisers to help them create more engaging and cost-effective events.\r\n\r\nAI technology will be used to safeguard athletes and officials from social media abuse. An expected half a billion social comments will be monitored during the 2024 Paris Olympics, with <a href=\"https://www.espn.com.au/olympics/story/_/id/40348837/ioc-use-ai-help-protect-paris-olympians-cyber-abuse\">abusive posts automatically erased</a> to protect athletes.\r\n<h4><strong>Change or be changed</strong></h4>\r\nIn sport as in the rest of society, it will be crucial to establish guidelines for safe and responsible implementation of AI. An important first step is to ensure <a href=\"https://www.ais.gov.au/media-centre/news/asc-workshop-on-responsible-ai-in-sport\">data fed to AI systems</a> is secure, accurate, fair and inclusive.\r\n\r\nIn 2014, the IOC launched a program of reform in a fast-moving world with the motto “change or be changed”. This imperative has taken on a new urgency with the rapid progress of AI technologies in recent years.\r\n\r\nAs we have seen, AI is making inroads at this year’s games, and we can expect to see even more of it at the Los Angeles games due in 2028 and the 2032 games booked for Brisbane. Are we ready to embrace it? <strong>DM <iframe style=\"border: none !important;\" src=\"https://counter.theconversation.com/content/233456/count.gif?distributor=republish-lightbox-advanced\" width=\"1\" height=\"1\"></iframe></strong>\r\n\r\n</div>\r\n<div class=\"grid-ten grid-prepend-two large-grid-nine grid-last content-topics topic-list\">\r\n\r\n<em><a href=\"https://theconversation.com/why-does-the-olympics-have-an-ai-agenda-and-what-does-it-mean-for-the-future-of-sport-233456\">This story was first published in The Conversation</a>. Tom Hartley is a Lecturer in Health and Physical Education at the University of Tasmania. Vaughan Cruickshank is a Senior Lecturer in Health and Physical Education at the University of Tasmania.</em>\r\n\r\n</div>",
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