rebranding

Shop Support DM Logo

Investigations

Scorpio Our burning planet amabhungane Declassified UK

News & Analysis

Business Maverick Maverick Citizen Sport Newsdeck Maverick News Nelson Mandela Bay Johannesburg

Features

Opinionistas Maverick Life TGIFood Blog Podcasts Webinars Zapiro Cartoons Op-eds

Newspaper

E-edition Subscribe Delivery Queries

DM is much better if you are signed in...

Enter your email below and we will send you a mail with a link or one-time pin to login

Sign in with password
Sign in with OAuth

Get Support DM Shop Support DM

rebranding

Do rebrands work? Can you trademark an X? An expert answers the burning questions on Musk’s Twitter pivot

Maverick Life

Do rebrands work? Can you trademark an X? An expert answers the burning questions on Musk’s Twitter pivot

by: Cameron Shackell

Debug: hasMoreArticles=false, articles.length=1